DESIGNATURE 2019 - HEARTY TREATS CAKERY BRANDING
The Logo has an almond icon that represents its healthy, tasty, and high quality cakes. It also symbolizes the brand as a newborn seed that will continue to grow. Completed up with the shaped of the products; that are circle (Roll Cake & Cookies), square (Pillow Cake), and layered line (Tiramisu) as the main elements of the logogram, using line art style to emphasize the line element.
Business Card and Graphic Standard Manual Book.
Tiramisu and Pillow Cake Packaging. These two products are not good to be eaten when it's not freshly baked, right? So the copywriting "Delivered Fresh" is simply a promise to the costumers that it will be delivered fresh as soon as it is cooked. Using a dusty green color to support the word "Fresh".
Birthday Cake Packaging. A "Made with Love" birthday cake for your loved one. Its copywriting is obviously chosen to build a meaningful engagement to the customers who are looking for some delicious cake for someone's birthday. Using pastel pink to support the word "Love".
Roll Cake Packaging. Do you often see roll cakes in the traditional markets, or almost all over every bakeries? Its copywriting, "Freshly Baked", is chosen to directly tell the costumers the special difference of Hearty Treats' Roll Cakes among general roll cakes. Using pastel brown color based on the general color of roll cakes and the word "Baked".
Cookies Packaging. Its target market is children with food allergies or intolerances such as Gluten-Free or Dairy-Free, and people who love snacking but in a special diet such as Sugar-Free or Vegan. Its "Super Healthy" perfect snacks won't make them worry. Using a blush color to support the fun mood of "Healthy" snacking.
Instagram Promotion Poster and Price List.
Product Information Posters.
Launching Event Poster and Flyer.
Gimmicks; Notebooks, Bookmarks, and Pins.
VISITOR COMMENTS
Please log in to post visitor message..