ANDY CLOTHING
Featured on 21 September 2015
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ABOUT THE PROJECT
ANDY is a clothing brand based in Bandung. They offer timeless shirts with stripe pattern. Each shirt has its own story, including the stories of the tailor and the behind-the-scene process. Customers can access the shirt's story by scanning the QR code behind the tag.
The logo's inspiration came from the QR code that has the square shape. Combination of the type and 3 stripes, which represents 3 main values from the brand, was designed in a modular grid system.
To achieve the timeless value, Futura typeface and monochromatic colors were used and design was kept as minimal as possible.
Uploaded 18 September 2015
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